BTC FIGHT PROMOTIONS ANNOUNCES COLLARBORATION & FASHION SHOW WITH GRUNGY GENTLEMAN

Burlington, ON -- June 29th 2020 -- BTC Fight Promotions (BTCFP) and Grungy Gentleman are excited to announce the launch of a BTCFP lifestyle and athletic apparel line designed by Grungy Gentleman. The pair will unveil the line at a live streamed runway fashion show on July 25th 2020.

Since 2017 BTCFP has been a leader in professional mixed martial arts in Ontario, having hosted nine shows in eight different cities around Ontario and have proudly seen several athletes graduate to big leagues such as UFC, ONE, and Brave FC along the way. An excited BTCFP COO Shari Carruthers stated, “I’ve been a fan of Grungy Gentleman for long time and am so excited to work with Jace. Their unique designs and high-end quality make for the perfect partner for BTC Fight Promotions.”

Grungy Gentleman founder Jace Lipstein says "Working with BTC is an honor. Their commitment to excellence is shown in all facets of their promotion, from their fighters to the staff to the energy in the gym. Hopefully my designs will elevate BTC’s momentum even more. My design goal with BTC was to create wearable apparel for fighters and gym members to seamlessly transition as they enter in and out of the octagon.”

Founded in 2010, Grungy Gentleman is a New York City based men’s lifestyle brand that combines design, digital media and commerce with the services of a creative agency. Producing a mix of high fashion and urban designs have kept them on the cutting edge of NYC fashion. Grungy Gentleman has collaborated with the NBA and MLB creating custom lines for both leagues and broke into the “MMA game” with BTCFP at New York Fashion Week in February 2020.

The new line will be displayed July 25th in Burlington, ON at Burlington Training Centre during a live streamed fashion show. The show will feature both fighters and models highlighting the crossover between sport and fashion.